Privacy Policy

Personal Data

Personal data that you transmit electronically on this website, such as your name, postal address, email address or other personal data, are used only for the stated purpose in each case, stored safely and not passed on to third parties.

Usage data

You can disagree to the collection and use of your IP address by Google Analytics at any time with immediate effect. Further information can be found at http://tools.google.com/dlpage/gaoptout?hl=de. We would like to add that on this website Google Analytics has been expanded with the code “gat._anonymizeIp();”, in order to guarantee anonymised collection of IP addresses.


This website uses Google Analytics, a web analysis service of Google Inc. (“Google”). Google Analytics uses “Cookies”, text files that are saved on your computer and that enable analysis of your use of the website. The information about your usage of this website, created by the Cookies, (including your IP address) is transmitted to a Google server in the USA and stored there. Google will use this information in order to assess your use of this data and to compile reports about web activity for the website operator and in order to perform other services associated with website and internet usage. Google will also, as necessary, transmit this information to third parties, as long as this is legally provided for, or if third parties are processing data on contract for Google. Google will under no circumstances connect your IP address with other Google data. You can prevent the installation of Cookies by using a corresponding setting on your web browser software; we would like to add that, if you do this, you may not be able to fully utilise all functions of this website. Through the use of this website, you state your agreement with the processing of data collected about you by Google in the way described above and for the purposes named above.

Twitter

With Twitter and its Retweet functions, we use social plug-ins from Twitter.com, operated by Twitter Inc. 795 Folsom St., Suite 600, San Francisco, CA 94107. If you use Retweet, the websites visited by you are announced to third parties and associated with your Twitter account. Details about handling of your data by Twitter as well as your rights and setting options for protecting your personal information can be found in Twitter's data privacy policy:  https://twitter.com/privacy?lang=en.

Facebook


Facebook remarketing/retargeting: Our site features integrated remarketing tags of the social network Facebook, 1061 South California Avenue, Palo Alto, CA 94304, US. When you visit our website, the remarketing tags establish a direct link between your browser and the Facebook server. This informs Facebook that you visited our website with your IP address. In turn, this allows Facebook to allocate the visit to our website to your user account. We can use the information obtained in this way for displaying Facebook ads. We would like to point out that, as the operator of the website, we receive no information from Facebook about the content and use of the data transmitted.
Further information is available in the Facebook data protection statement at https://www.facebook.com/about/privacy/.
If you do not wish for any data to be collected via Custom Audiences, you can deactivate this feature here: https://www.facebook.com/ads/website_custom_audiences/

Cookies / Retargeting Mark Ups

We work together with the B2B Media Group EMEA GmbH, a provider of web analysis and target group marketing. B2B Media Group EMEA GmbH uses so-called cookies, a text file that is stored in the browser of the computer and collects anonymous usage data. From this data, usage profiles can be created under a pseudonym. However, no personal information is collected without the consent of the person concerned. As far as IP addresses are collected, these are stored anonymously by deleting the last number block and not merged with the cookies. The cookies are either B2B Media Group EMEA GmbH cookies or cookies from service providers who are also committed to data protection compliance, which uses B2B Media Group EMEA GmbH, such. Krux digital Inc., Google Inc. etc. You can delete cookies at any time directly in your browser. The B2B Media Group EMEA GmbH uses this data to evaluate the use of the website by the visitors and for the purpose of usage-based online advertising (OBA).

Online Behavioral Advertising

For the delivery of preference-based advertising, we use cookies of Adnologies Adserver within our banner campaigns. To opt out from this advertising format, please use the following page: www.youronlinechoices.com/de

Contact for data information

If you have questions which this data security explanation could not answer, or if you need more information to a certain paragraph, please do not hesitate to contact datenschutz @ boerding.com

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